Gross Retention
Gross retention, or gross dollar retention, measures the percentage of revenue a company can retain from existing customers.
A basis point equals one-hundredth of a percentage point (0.01%). It is commonly used in finance to measure small changes in interest rates, bond yields, or financial percentages.
Gross retention, or gross dollar retention, measures the percentage of revenue a company can retain from existing customers.
Gross margin represents the percentage of revenue remaining after deducting the direct costs associated with producing goods or delivering services.
Repeat customer rate measures the percentage of customers who make multiple purchases or engage with a business repeatedly over a given period. It...